Lumosity (sometimes referred to as Luminosity) is a full featured online brain training site with a large number of games that Lumosity claims will improve cognitive skills like memory, processing speed, attention, and problem solving.
January 2016 Update: Lumosity has been hit with a $2 Million penalty by the U.S. Federal Trade Commission (FTC) for deceptive advertising.
The FTC charged that Lumosity deceived consumers with unfounded claims that its brain games can help users perform better at work and in school, reduce or delay age-related cognitive impairment, and reduce symptoms of other serious health conditions such as stroke, concussions, and PTSD.
“Lumosity preyed on consumers’ fears about age-related cognitive decline, suggesting their games could stave off memory loss, dementia, and even Alzheimer’s disease,” said Jessica Rich, Director of the FTC’s Bureau of Consumer Protection.
As part of the court settlement, Lumosity has been ordered to notify all current customers that they can cancel their auto-renewal memberships.
Lumosity Game Scoring Methodology
Lumosity has a proprietary Brain Performance Index (BPI) to track user performance. BPI is based on a distribution of actual game scores (13 Million+ games), so you are compared against reliable statistical averages. Users can also compare their BPI against general averages for their age group.
Users should also note that Lumosity BPI will *not* be a useful comparison measure outside of the Lumosity game environment.
Annual plan for less than $100. Discounts offered lifetime plans.
Readers will also want to consider MindSparke’s Brain Fitness Pro offering, with a tighter focus on improving working memory capacity (important for learning), and faster cognitive processing.
Lumosity Brain Training Comments
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